Founded and operated in New Mexico, P37 approaches cannabis the same way modern labs approach medicine, food science, and agriculture—through data, transparency, and repeatable results. Every product, every strain, and every retail experience is designed to reflect that commitment.

What “P37” Means

The name P37 references the Marihuana Tax Act of 1937, a federal law that effectively criminalized cannabis in the United States and set back legitimate research for decades. By reclaiming that number, P37 signals its mission clearly: replace stigma with science, and replace guesswork with data.

Replace stigma with science. Replace guesswork with data.

A Science-Forward Approach to Cannabis

P37 does not chase trends. It studies them. From genetics and cultivation methods to terpene profiles and extraction techniques, P37 prioritizes measurable quality over hype. That means:

• Consistent terpene expression
• Clean, controlled cultivation
• Transparent testing and labeling
• Products engineered for real-world effects, not marketing buzzwords

Grown, Made, and Sold in New Mexico

P37 is proudly rooted in New Mexico, operating retail locations across the state—including Albuquerque (Coors & San Mateo), Santa Fe, Las Cruces, Gallup, Socorro, Sunland Park, and Tucumcari. This statewide presence allows P37 to stay close to the communities it serves while maintaining consistent standards across every location.

Products Built Around Terpenes, Not Just THC

While potency has its place, P37 emphasizes terpene science as the real driver of cannabis experience. Each strain and concentrate is evaluated for aroma, flavor, and effect—not just THC percentage.

• Carefully selected flower cultivars
• High-end rosin and concentrates
• Precision-engineered disposables and extracts

Retail as Education, Not Just Transactions

At the retail level, P37 treats dispensaries as points of education, not just points of sale. Budtenders are trained to understand terpene profiles, effects, and product intent—helping customers make informed decisions rather than impulse purchases.

The goal is simple: leave customers more informed than when they arrived.

Why TerpIntel Covers P37

TerpIntel focuses on cannabis where science meets truth—and P37 aligns naturally with that mission. In a market crowded with exaggerated claims and surface-level branding, P37 represents a data-driven, transparent alternative.

Looking Forward

As cannabis policy, research, and consumer expectations continue to evolve, P37 aims to remain ahead of the curve— investing in research, refining processes, and expanding access without compromising quality. The long-term vision is not scale for scale’s sake, but credibility that lasts.